Category: Social Media

Providing IT support and solution to small and medium businesses. Servicing Edinburgh, Livingston, Fife and surrounding areas. Responsive, Flexible, Professional and friendly local support.

Retail Adapting To Pandemic Christmas and Beyond

With the UK facing different rules and lockdowns, there’s evidence that retailers are trying to overcome their significant challenges by becoming more agile and adapting where possible. High Street Decline Prior to the pandemic, those with bricks and mortar shops in UK high streets were already facing challenges.  Research from 2018 (Statista), for example, showed…
Read more

Language Used Reveals Societal Pandemic Anxiety

An AI study of the language used on social media platform Reddit has revealed increasing levels of anxiety since the beginning of the pandemic. Study The study, by MIT and Harvard University researchers, sought to leverage natural language processing (NLP) algorithms to characterise changes in some of the world’s largest mental health (15 groups) and…
Read more

Are You Being Tracked By WhatsApp Apps?

A recent Business Insider Report has highlighted how third-party apps may be exposing some data and details of the activity of WhatsApp users. WhatsApp – Known For Encryption Facebook-owned WhatsApp is known for its end-to-end encryption.  This means that only the sender and receiver can read the message between them. In addition to being convenient,…
Read more

Tips & Tools To Keep Kids Safe Online

The online environment can be a dangerous as well as a fun place for young people so here are some tips and tools to help keep kids safe online. The Risks Children face many risks online including seeing/watching things they shouldn’t, arriving on websites that contain content not suitable for them, making contact with/being contacted…
Read more

Tech Giants Requested To Cease Kids Ads

In an open letter to Google, Facebook, Apple, Amazon and Microsoft, MPs, academics, and campaigners have asked the big tech companies to stop targeting children with personalised advertising. Global Action Plan The letter has been published online by Global Action Plan (GAP) which is a charity that campaigns on primarily environmental issues but also believes…
Read more

Ensure What You See Is Real

With the internet and particularly social media awash with pictures, videos, news, and other content which may not be all that it seems, here is a guide to spotting fake news and content. Misinformation There are a number of sources and motivations for publishing content, misleading stories/misinformation/disinformation/’fake news’, photos and videos that are not what…
Read more

AI-Faked Photos and Videos Concerns

Social media analytics company Graphika has reported identifying images of faces for social media profiles that appear to have been faked using machine learning for the purpose of China-based anti-U.S. government campaigns. Graphika Detects Graphika, which advertises a “Disinformation and Cyber Security” service (whereby it can detect strategic influence on campaigns) has reported detecting AI-generated…
Read more

Remote Working and Office 365

Remote working during the pandemic has made businesses look more closely at what IT tools are best for the job.  Here is a look at what Microsoft’s Office 365 has to offer. Remote Working ONS figures show that 53 per cent of those in the information and communication industries (for an example ) had the…
Read more

The Start of Google and Facebook Paying For News Content?

At a time when smaller news outlets have been forced to close and big tech companies dominate distribution, the Australian Government may make the likes of Google and Facebook pay for their news content. What’s The Problem? The pandemic has made the media landscape in Australia a very bleak one with the closing of newspapers,…
Read more

Free Delivery of Amazon Groceries

Amazon is now taking on the supermarkets and Ocado in the UK with free grocery deliveries from its Amazon Fresh service. Amazon Fresh The Amazon Fresh grocery service enables Amazon Prime customers, firstly in London and parts of the Home Counties, then across the UK by the end of the year, to buy groceries online…
Read more

Book a free consultation call
Close